Because you care microsite

IET Connect wanted to run a campaign across 2014/2015 to encourage members, former members and their families, who have a responsibility of care, to take advantage of the benevolent fund provision for financial support and advice. Rubbaglove created a concept for the campaign which will roll out in print, online, video and social media.


Part of the roll out includes a responsive, extendable microsite. This Umbraco CMS, fully responsive site accommodates video case studies, advice and support, information allowing Twitter and Facebook sharing of stories and raises awareness among past and present IET members and their families, that help is at hand for anyone who cares or is cared for.

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